Privacy Policy

Who We Are

 

• Company name: DF W0RK5 LTD (trading as Public Insights)

• Company number: 14696593

• Registered office: 2 Primrose Cottages, Basingstoke Road, Riseley, Reading, England, RG7 1QH

• Contact email: sham@publicinsights.uk

DF W0RK5 LTD is the data controller of personal data processed through our website and services.

Data We Collect

We process two main categories of data:

(a) Customer Account & Service Data

We only collect essential information required for account management, service provision, and support:

• Contact details (name, email address).

• Payment details (for subscribed users).

• Messages you send to us (e.g., via forms or support requests).

• Search inputs (e.g., names or addresses you type into our system), stored so you can review search history and perform audits.

🔹 We do not log or store the results of your searches.
🔹 We do not access your search inputs unless you instruct us to for support or audit purposes.

(b) Publicly Available & Licensed Data

Our services collate information from public and licensed sources, including but not limited to:

• Companies House – company registration, directors, shareholder information (licensed under the Open Government Licence v3.0).

• Electoral roll and consumer records – sourced via authorised third-party providers.

• Planning permission applications – from council planning portals.

• HMO rental licensing registers – from local authority portals.

• Professional registers – from councils and industry regulators.

We do not alter these records or add inferences. We provide tools to make searching and analysis of public data more efficient.

How We Use Data

 

We process personal data only where necessary and lawful, including to:

• Create and manage customer accounts.

• Provide, improve, and secure our services.

• Process subscriptions and payments.

• Respond to enquiries and support requests.

• Allow customers to perform audits of their own search activity.

• Make publicly available datasets more searchable and useful to journalists, investigators, and regulators.

• Comply with legal and regulatory obligations.

We do not sell personal data.

Our Grounds for Processing

 

We rely on the following lawful bases under the UK GDPR:

• Contract (Article 6(1)(b)) – to provide our services to customers.

• Legal obligation (Article 6(1)(c)) – where processing is required by law.

• Legitimate interests (Article 6(1)(f)) – where processing is necessary for our mission and the rights of individuals are not overridden.

Legitimate Interests Explained

For datasets such as Companies House records, electoral roll, planning, HMOs, and professional registers, the processing is necessary to:

• Promote transparency and accountability in company ownership, property licensing, and governance.

• Support the detection and prevention of crime and contribute to national security for authorised investigators.

• Enable journalists, researchers, regulators, and financial institutions to scrutinise corporate structures, property records, and professional registers.

• Highlight possible errors or inconsistencies in official records by making them easier to analyse.

We believe these public interest benefits outweigh any potential impact on the individuals listed.

Safeguards

• We do not make inferences about motives or suggest wrongdoing based solely on inclusion in a dataset.

• We provide information without inference, we do not claim that individuals are linked to fraud, sanctions evasion, or unlawful activity.

• Access to data is limited to customers with a legitimate purpose.

Data Retention

 

• Customer account data and billing records are retained while your account is active and for a limited period afterwards as required by law.

• Search inputs are retained for as long as necessary for you to perform audits.

• Public datasets are updated and maintained on an ongoing basis.

Your Rights

 

Under the UK GDPR, you have the right to:

• Access the personal data we hold about you.

• Correct inaccurate data.

• Request deletion where appropriate.

• Restrict or object to our processing.

• Request transfer of your data.

• Withdraw consent (where processing is based on consent).

To exercise these rights, contact us at sham@publicinsights.uk.

Cookies

We use cookies and similar technologies for website functionality and performance. 

Security

We take appropriate organisational and technical measures to protect data from unauthorised access, loss, or misuse.

Contact Us

For questions or concerns about this policy:
📧 sham@publicinsights.uk
📮 DF W0RK5 LTD, 2 Primrose Cottages, Basingstoke Road, Riseley, Reading, England, RG7 1QH